Identity Festival August 16th

Description

America’s first touring electronic dance music fest, the Identity Festival, comes to Charlotte on Tuesday, August 16, 2011.

The IDentity festival is a world within itself with plenty to look at, do, hear and see.

In the heartbeat of it all is the Skullcandy Main Stage. This sensory extravaganza features unparalleled production and is headlined by international house hero, Kaskade. An incomparable lineup of the hottest names in electronic music will take turns joining Kaskade for the evening including Pretty Lights, Disco Biscuits, Rusko, Avicii, Chuckie, Booka Shade, Pete Tong, Modeselektor, Jessie and the Toy Boys with special guests still being announced.

The Dim Mak Festival Stage, a wide open outer festival area, complements the size, production and lineup of the Skullcandy Main Stage. The Dim Mak Festival Stage is headlined by none other than Dim Mak’s commander-in-chief, Steve Aoki. By his side is a superstar mix and match of DJ Shadow, Etienne De Crecy, The Crystal Method, Nero, Holy Ghost!, Datsik, Hercules and the Love Affair, Le Castle Vania, Afrobeta, The Eye and Doorly with special guests still hopping on.

In addition to the Dim Mak Festival Stage, there will also be the Beatport Stage featuring an amazing mix of underground DJs Steve Lawler, Manufactured Superstars, White Shadow, LA Riots, Aeroplane, Nervo, RioTGeaR, Chad Hugo, and Marshall Barnes.

The festival area itself is a huge, open and exciting space with plenty of room for relaxing, mingling, eating, drinking and of course dancing.

Art installations and creative hands-on experiences are in the works – plenty that will keep you cool in the hot summer heat and heat you up under the cool summer stars.

The line-up for IDENTITY—which is set to further galvanize the electronic music explosion—is highlighted by the hottest cutting-edge artists of the genre including Kaskade, Pretty Lights, Rusko, Avicii, Steve Aoki, Disco Biscuits, DJ Shadow, Skrillex, Pete Tong, Chuckie, Booka Shade, Modeselektor, the Crystal Method, Nero and many more. For all up-to-date information about IDENTITY, please visit www.IDFestival.com.

To connect the fans to the growing popularity of the artists’ music, IDENTITY has formed a unique relationship with Beatport, the world’s largest music store for DJs.

Time: 1pm-11pm Cost: $20-$200
Verizon Wireless Amphitheatre: 707 Pavilion Blvd, Charlotte, NC

www.idfestival.com/city/charlotte

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